Apple raises MacBook prices across the board as M5 chips, new displays signal AI-first strategy

Apple’s Mac refresh moves the lineup further upmarket, pairing higher prices with faster performance in a push to give customers a reason to upgrade.

Apple's M5 Max Chip Achieves a New Record in First Benchmark Result

The first Geekbench 6 result for a 16-inch MacBook Pro with the M5 Max chip surfaced today, and Apple has achieved record-breaking performance. In this unconfirmed result, the M5 Max with an 18-core CPU achieved a score of 29,
Cult of Mac

Apple’s M5 Max posts record-breaking scores in early benchmarks

The first M5 Max benchmark results are here — and they look impressive, delivering big CPU and GPU performance gains.
CNET on MSN

Apple Launches MacBook Pros With New M5 Pro, M5 Max Chips

Apple Launches MacBook Pros With New M5 Pro, M5 Max Chips

Apple Removes 512GB Storage Option From M5 MacBook Pro, Drops SSD Upgrade Prices

With the debut of the M5 Pro and M5 Max MacBook Pro models, Apple tweaked the available configurations for the standard M5 MacBook Pro. The 14-inch M5 MacBook Pro used to start with 512GB of storage,

Mac Studio 2026: Apple’s Biggest Desktop Leap Yet Is Coming

Apple’s Mac Studio could get its biggest upgrade yet in 2026 with M5 Max and M5 Ultra chips, more RAM, and a redesigned silicon architecture.

Why wait for the iPad Air M4? Score the 13-inch iPad Air M3 for its best-ever price at Amazon.

As of March 4, the 13-inch iPad Air (M3, 512GB, WiFi) is back to its lowest-ever price of $949 at Amazon. That's $150 off its list price of $1,099. Apple iPad Air