How did the Red Sox ‘B’ become a symbol of Boston’s identity?

The Red Sox didn’t always wear it, but the "B" is now Boston’s most recognizable emblem. The post How did the Red Sox ‘B’ ...
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History of the Bentley Logo: How the 'Winged B' Evolved

Bentley updated its iconic 'Winged B' logo for 2025. We take a look back at how the iconic emblem has evolved. Bentley's logo is iconic; a stylized ‘B' at the heart of two shining, silver wings. The ...
National Hockey League

Bruins Unveil New Brand Identity with Refreshed Logos and Uniforms

The Boston Bruins unveiled today, June 25, a refreshed tandem of Spoked-B logos that will serve as the Club’s primary marks beginning with the 2025-26 season. The revitalized crest will be featured on ...
Fast Company

Bentley modernized its logo without pulling ‘a Jaguar’

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years of branding tradition, it still manages to be the most radical redesign in ...
USA Today

MSNBC gets new name and logo in major shakeup, Rachel Maddow reacts

MSNBC is undergoing a makeover. As part of a new company, Versant, to be spun off from NBCUniversal in late 2025, the home of popular left-leaning hosts like Rachel Maddow and Jen Psaki will adopt a ...