On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of gamers for ...
GameSpot may get a commission from retail offers. Just over a year after the Barbie film hit theaters, the pink girlie girl is getting a brand-new video game on consoles and PC. In Barbie Project ...
Barbie Horse Trails is a single-player open-world adventure game that will take players on a journey through the landscapes of Canterbury Trails Park with their beloved equine companion, Lucky. Giddy ...
The new technology comes at a price. — -- While the upcoming talking Barbie made waves after some parents called it creepy, its biggest barrier may be the shift in doll play and price. At $75, ...
Your next toy or game may be able to converse with you. Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ...
Mattel is launching “Monster High” inspired video games in Roblox and Fortnite as part of the toy company’s larger effort to bolster its in-house game development business and move beyond licensed ...
Barbie maker Mattel is partnering with OpenAI to develop generative AI-powered toys and games, as the new technology disrupts a wide range of industries, Mattel announced Thursday. Mattel billed the ...
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