Microsoft is exploring new revenue streams through generative AI chatbots and has begun showcasing its ad format for its ChatGPT version of Bing Search to advertisers. The new Bing encourages users to ...

Since it launched, Microsoft’s Bing Chat has been generating headlines left, right, and center — and not all of them have been positive. Now, there’s a new headache for the artificial intelligence (AI ...

Microsoft is experimenting with new ways of sharing advertising revenue with publishers through its artificial intelligence-powered Bing Chat, according to a blog post by vice president and consumer ...

Feb 17 (Reuters) - Microsoft MSFT.O has started discussing with ad agencies how it plans to make money from its revamped Bing search engine powered by generative artificial intelligence as the tech ...

During a recent private meeting with a leading ad agency, Microsoft presented a demo of the updated Bing and revealed its intention to permit paid links within search result responses, according to an ...

On Thursday, PureCars announced that it is a Bing Ads Select Partner, and now joins a number of other small and medium-sized business partners in the advertising industry that have demonstrated ...

Microsoft reported its fourth quarter 2024 earnings and it showed that its search and advertising revenue was up 19%. The last time it was up over 19% in a quarter was 10 quarterly earning reports ago ...

Microsoft has begun to showcase ad formats within the OpenAI-powered new Bing search engine. Some ads will appear like clickable annoations within Bing's conversational response to a prompt.

A few months ago we reported how it was nearly impossible for a trained SEM to spot the ad label on these Microsoft Advertising search ads on Bing Search. Well, now, Bing is testing not showing an ad ...

Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising, but it is unclear whether he will transition to a new role within or outside the company. Over the ...

Windows users might start seeing advertisements unexpectedly pop up while they’re using Google Chrome — again. Last year, Microsoft started showing users ads for Edge whenever they visited the Google ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Lara O'Reilly Every time Lara publishes a story, you’ll get an alert straight to your inbox!