In the U.S., it is aligned with FOX. In Canada, the fast-growing free ad-supported streaming television (FAST) channel ...
On October 22, Taboola and Paramount Advertising announced a partnership to launch Performance Multiplier, which is a new ...
Axios on MSN
Taboola launches CTV product with Paramount
Taboola, the publicly traded ad tech giant, is partnering with Paramount Skydance to create a new product, called "Performance Multiplier" that helps extend the reach of Paramount's small and ...
Insider’s Paul Verna will be speaking at AdExchanger’s Programmatic I/O conference on Sept. 26-27 in New York. Click here to register. Connected TV advertisers are enamored of programmatic because of ...
In the first article in the ExchangeWire 2023 predictions series, experts from across the advertising industry examine what the future may hold for connected TV (CTV), one of the most eagerly ...
At the ANA Masters of Marketing, Walmart Connect, Omnicom and Vizio made their case that retail media has outgrown search, ...
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