Add Yahoo as a preferred source to see more of our stories on Google. Paris Hilton and Alix Earle are bringing the heat and the queso to Carl’s Jr. The fast food chain just launched a new campaign for ...

Carl’s Jr’s new Super Bowl ad featuring influencer Alix Earle is facing criticisms from TV watchdogs who likened the video to “soft core porn.” The fast-food franchise tapped the 24-year-old Hot Mess ...

Carl's Jr. and Hardee's are ditching the bikinis and getting back to the burgers. The chains are famous for advertisements featuring models and celebrities like Paris Hilton, Kate Upton and Emily ...

Paris Hilton knew she was making pop culture history when she decided to star in the now infamous 2005 Carl’s Jr. commercial — so much so that she kept a little piece of it for herself. “We were just, ...

Cheesy, melty, and utterly irresistible. Carl’s Jr. announces the launch of the new Queso Crunch Burger, continuing its exciting partnership with social media powerhouse and entrepreneur, Alix Earle, ...

Carl’s Jr. is continuing its relationship with social media influencer Alix Earle to promote a new cheesy, crunchy menu item. The Queso Crunch Burger is topped with queso sauce, pepper Jack cheese, ...

The age-old question for streaming TV advertisers is how to target the viewers they want while reaching the scale their businesses need. The quick-serve restaurant operator CKE, which owns Carl’s Jr., ...