"Celebrity creative directors" are a growing trend in corporate Hollywood. Feb. 18, 2013 — -- intro:Celebrity product endorsements are a staple of advertising, bestowing titles like "spokesperson ...

Activision has released a new trailer for Call of Duty: Black Ops 7 featuring Peter Stormare's fan-favorite fictional ...

Maybe she's born with it. Maybe it's Miley. This week, the cosmetics brand revealed a new global spokesperson who reimagines its famous jingle. Meanwhile, Ben Stiller is the latest celebrity to get ...

For the fifth time, the South Korean singer, actress and global style icon will be featured in Hilfiger's advertising ...

Smartwater is bringing one of the world’s most familiar faces — and former friend — back to its advertisements. Jennifer Aniston is once again the face of the electrolyte-infused water, rejoining the ...

This post was updated Oct. 5 at 8:50 p.m. Sydney Sweeney has great ads. Or does she? American Eagle’s fall 2025 campaign, headlined by the actress, used the tagline “Sydney Sweeney Has Great Jeans” to ...

Since launching last September, the social media series "Shop Cats" has integrated sponsors such as Hulu, Hinge, Steve Madden and Smalls, a cat food brand.

NEW YORK — The Kansas City Chiefs were crowned victorious over the San Francisco 49ers in this year’s Super Bowl — and, off the field, big-name advertisers competed for viewers' attention with ...

Consultants give tips on understanding when marketers should put their accounts into review, and when they can save an agency relationship through counseling.