Building and using a customer database is a strategy for managing your customer relations. As a marketing tool, customer databases are widely used by medium and small firms because you can interrogate ...

REDWOOD SHORES, Calif., July 8, 2020 /PRNewswire/ -- Building on the success of Oracle's Exadata Cloud@Customer service over the last three years, Oracle announced the availability of Oracle ...

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

Consumers' demand for personalization is higher than ever before. You can leverage the benefits of database marketing to deliver personalized experiences and increase the reach of your small business.

A newly unified purchasing, product and customer database is helping B2B publisher Randall Reilly identify new audience segments and create new products. “We had this picture of trucking entities ...

Canadian internet provider Altima Telecom has fixed a flaw in its website that could have given an attacker full access to its customer database. The customer database was connected to the company’s ...

SINGAPORE--Sun Microsystems has signed up the first customer for its data warehousing appliance that integrates Greenplum's massively parallel processing database. In an interview with ZDNet Asia, ...

One report says, citing the hackers who took credit for the breach, that 18 million customer records were stolen from ...

July 9, 2020 — Building on the success of Oracle’s Exadata Cloud@Customer service over the last three years, Oracle announced the availability of Oracle Autonomous Database on Exadata Cloud@Customer.