On the outset, supply chain management (SCM) and customer relationship management (CRM) seem like two very different departments, but they actually rely on each other for success. Customer ...
Rocket CRM announced today the launch of a partnership designed to provide integrated marketing automation and seamless CRM ...
Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...
Editor's Note: This article was updated on July 12, 2024 to include new data and information. Customer relationship management (CRM) platforms have been around since the '90s. Back then they were ...
Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Jon Ferrara knows a thing or two about business ...
As someone who has conversations with businesses about digital transformation every day, I hear one question come up more than any other: Where do we start? It’s a deceptively difficult question to ...
Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of ...
According to research from Gartner, global spending on customer relationship management (CRM) software grew 15.6% in 2018, becoming the largest and fastest-growing enterprise application software ...
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