The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Customer testimonials are a valuable way to build trust in your brand. To a potential customer, a testimonial is similar to a personal recommendation for a product or service. Videos are also an ...

Tired of ads? Subscribers enjoy a distraction-free reading experience. Click here to subscribe today or Login. A customer video testimonial is yet another open-secret in marketing that can have a ...

Transcript: Using Video Testimonials as a Tool for B2B Growth With Alexander Ferguson Welcome to the "Marketing Smarts Live" show by MarketingProfs and the Marketing Smarts Podcast. Where we dive into ...

It’s often said that the best form of marketing is word-of-mouth praise from happy customers. People are more likely to buy products or services if they hear a positive review from another consumer in ...