Every year, thousands of startups fight for unique names and domains. Your business name determines the way people perceive your brand — but without a matching domain, trust and discoverability ...

What’s in a name? For X, formerly known as Twitter, the answer to that question is about $4 billion to $20 billion in equity that took nearly two decades to build and–according to experts and analysts ...

I'm a business setup expert with thousands of clients across the U.S., and one of my least favorite parts of the job is telling a new entrepreneur that the great name she's selected for her business ...

Having a relevant domain name greatly increases the business’s credibility, boosts SEO and makes it super easy for potential customers to find the business. Stop treating your domain like an ...

Choosing the right name for your startup isn’t just a creative exercise — it’s a foundational step in shaping your brand ...