A product can be considered a living organism for the purposes of business planning. Just like other living beings, a product goes through conception, birth, middle age, youth and old age. In business ...

All products go through a five-stage life cycle: research and development, release, growth, maturity and decline. However, the life span of a product is different based on its industry, use, era and ...

Meet Cycle, a French startup that is building a collaboration tool for product managers where they can collect data from various tools, work on the next product iterations and close the feedback loop ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. At many software companies, there’s a puzzling paradox: Executives and their teams iterate ...

How to convert a tantalizing concept into a managerial instrument of competitive power by Theodore Levitt Most alert and thoughtful senior marketing executives are by now familiar with the concept of ...