Using emotions to decide how to behave in any given situation is vital. Emotions are important pieces of data. They tell us something about our environment or situation that our conscious/rational ...

Emotions are not weaknesses or problems to suppress but signals to interpret. They are intelligent messengers designed to protect, inform, and guide you. Every emotion carries information about what ...

In marketing, tapping into consumer emotions isn't simply a feel-good practice—it drives sales. Emotional marketing forges a potent connection between a brand and its audience, translating into ...

Fast Company recently interviewed Dr. Zorana Ivcevic Pringle, a senior researcher at the Yale Center for Emotional Intelligence, on what it means to lead a creative life. In this essay, she shares one ...

The old adage "Nobody gets through this life unscathed" applies to everyday life, and as any entrepreneur will tell you, boy, is it true when starting a business. Life in a startup is exciting and ...

Emotions are a fundamental part of human psychology—a complex process that has long distinguished us from machines. Even advanced artificial intelligence (AI) lacks the capacity to feel. However, ...

Today, Marc Brackett is the founding director of the Yale Center for Emotional Intelligence. But he remembers what it was like to be a kid who struggled with his emotions. “I would sometimes just sit ...

Sobriety is never just about your ability to avoid substances. A key part of recovery is understanding your emotional ...

When kids feel bombarded by difficult emotions, they may feel a sense of helplessness, as if there is nothing they can do to pull themselves out of the storm. As parents, we know effective strategies ...