In a blog post, Instagram explains that “historically” its systems worked so that creators with “large followings and aggregators of reposted content have gotten more reach in recommendations than ...

Tesla and SpaceX CEO Elon Musk on Wednesday reacted to a social media user’s comment about Meta Platforms, Inc.’s (NASDAQ:META) Instagram’s algorithm change. What Happened: Instagram, a subsidiary of ...

The modern internet is ruled by algorithms. When you boot up Instagram, for example, what you see in your feed is strategically sorted by the app's AI based on your past activity to keep you engaged ...

Instagram is overhauling its recommendation algorithm for Reels to boost “original content” in a move that will have significant implications for aggregator accounts and others that primarily repost ...

Instagram is changing how its algorithm recommends content. Smaller, original content creators stand to benefit the most. For a long time, content aggregators have been able to reach audiences by ...

The test appears to affect content discovery and post reach, though Meta has not yet confirmed any details or explained the ...

Meta-owned Instagram has been making significant changes to how the social media site operates and recommends content, especially focusing on original content in Instagram recommendations and creating ...

The social media site was built on the success of its influencers. Now, with one change to its algorithm, their businesses ...

Instagram rolled out sprawling changes to how it ranks content this week — and some of those updates could be applied to Threads, says Instagram head Adam Mosseri. The updates are around how content ...

Instagram’s latest Reels camera update brings 20-minute videos, enhanced touch-up tools and simplified editing for creators ...