Talon commences a hostile takeover of Overwatch 2 in a massive marketing stunt; here's what this could mean for the hero ...

TRNDY Social is a next-generation endorsement agency that fuses celebrity talent, linear TV, streaming, social, and ...

After the Aug. 8, 2023, wildfires on Maui, the Valley Isle has seen a severe drop in visitors. A new marketing campaign is anticipated to help revive the tourism industry. Beachgoers dot the shoreline ...

Chicago, that toddlin’ town with the big shoulders, is ready to rebrand itself through a new slogan and marketing campaign aimed at driving tourists, businesses and even locals to explore the second ...

Featuring entertainer Keegan-Michael Key, the ad spots highlight how Choice offers guests unique experiences and more value ...

‘I’m lovin’ it’ might just be the best marketing campaign of all time. Here’s what to learn from it. Of all the many successful marketing campaigns McDonald’s has ever run, it’s hard to imagine ...

Big campaigns used to follow a familiar script: Announce a bold goal, rally your community and celebrate once you crossed the finish line. But that playbook doesn’t work the way it used to. I’ve seen ...