Active loyalty members are the “single most important digital metric” for McDonald’s, EVP and CFO Ian Borden said.

McDonald’s witnessed a 20% increase in sales to loyalty members, nearly $37 billion, according to its full year 2025 ...

Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.

McDonald's Corporation MCD continues to lean into its digital and loyalty capabilities as a core pillar of the growth strategy, especially amid macroeconomic pressures and uneven global traffic trends ...

Any profitable venture of the world is built on the love and community of returning users. With the news that McDonald's just rolled out its loyalty program, franchises everywhere should be ...

(Reuters) – McDonald’s Corp said on Tuesday its U.S. loyalty program would be available across the country at participating restaurants from July 8. The burger chain started testing its MyMcDonald’s ...

As noted previously, two US icons - McDonald’s and Starbucks - which were once regarded as digital trailblazers have seen their brands take a hit. Starbucks plans to recover its balance were on show ...

While this underlying business momentum is exciting, one of the great things McDonald's does for its shareholders is pay a ...

McDonald's Corporation ( MCD) Q4 2025 Earnings Call February 11, 2026 4:30 PM EST Hello, and welcome to McDonald's Fourth Quarter 2025 Investor Conference Call. At the request of McDonald's ...