Packaging is no longer just a protective shell—it’s a strategic tool that can define a brand’s identity, influence buying ...
Aldi is making its generic products a whole lot less generic. For the first time ever, it’s putting its name on its ...
Instruct the designers well, but maintain the vision for your product in the face of off-brief ideas. If your product is set to be sat on a shelf crammed with competitors, you want it to stand out. A ...
Pressure-sensitive labels streamline packaging by sticking instantly without extra adhesives and suit industries from food to healthcare.
The enhanced water brand also introduces two full-sugar flavor innovations. vitaminwater unveils a new look and a pair of new flavors. The refreshed visual identity features a cleaner, bolder ...
The "clean label" movement in packaging is redefining how consumers interact with products—especially in the food and beverage sector. More than a fleeting trend, this shift is rooted in a growing ...
OLATHE, Kan., Sept. 23, 2025 /PRNewswire/ -- Phenix Label, a leader in prime labels and flexible packaging, today announced ...
Crate aims to shake up the industry — where most of the sustainability discussion is about the impact of plastic in packaging, but little acknowledgement that paper labels are also part of the problem ...