Snickers is going all-in on its peanut butter-infused products with a new ad campaign and an athlete-focused activation tied to its ice cream bars. The former effort highlights the snack’s creamy and ...
Snickers on Tuesday debuted a new creative campaign for Snickers Peanut Butter and Snickers Peanut Butter Ice Cream that centers on indecisiveness, per details shared with Marketing Dive. The hero ...