What makes a watch Swiss? Why is it a big deal? What brands should you try? What should you stay away from? All of these questions may or may not have been circulating in your brain before you decided ...

Maurice Lacroix has to be one of the most underrated brands in Swiss luxury watchmaking today.

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. There is a wide variety of quality and prices in the ...

Born in Valais and deeply inspired by the spirit of the mountains, Norton Peak embodies a new generation of Swiss watchmaking ...

There now are eight brands selling more than $1 billion each year. Experts say it means big brands are getting bigger and their products are getting pricier. By Victoria Gomelsky In 2017, the Swiss ...

No other industry is as strongly associated with one nation as watchmaking is with Switzerland. Despite elite timepieces being produced in several other countries, no one uses “like a German watch” or ...

As kingflum, who writes the terrifyingly good Substack ScrewDownCrown, has noted: as watches become easier to buy – and harder to feel excited about purely as objects – the real luxury has shifted ...

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The Swiss watch industry's biggest export markets are the United States, mainland China and Hong Kong - Copyright AFP Fabrice COFFRINI The Swiss watch industry's ...

Swiss watch brands have a secret. Although they all carry a “Swiss Made” label on their dials, that doesn’t mean you’re getting an entirely Swiss product. The label requires only 60 percent of a watch ...

Forbes contributors publish independent expert analyses and insights. Specialist in global markets, economics and alternative investments. Troubles in the luxury watch market continue, as evidenced by ...