As the mom of two Gen Alpha kids, I pride myself on knowing what they’re into. Coquette fashion? Love it. Taylor Swift and Imagine Dragons? I’ve got them on repeat. But when my 9-year-old daughter ...

If you’ve spent some time around a member of Generation Alpha lately, you’ve likely heard them use some pretty ...

A boy holds a smartphone in his hands, on which the logo of the TikTok app can be seen. Gen Alpha have their own grasp on vocabulary that elder generations may call "sus," but they would likely ...

Gen Alpha has developed a lexicon partly coined from "brain rot," a term for the mindless, addictive digital content consumed on the internet, particularly from TikTok and Twitch.

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