Vexilar, an iconic name in the world of ice-fishing sonar electronics, and Wired2fish, one of the largest and most-authoritative voices on all-things fishing, have announced a groundbreaking ...

In the early 1980s, Steve Baumann received a job offer from 3M that perfectly matched his engineering experience. But he turned down the Fortune 500 giant to stay with Vexilar, which makes marine ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Vexilar is known for its popular fish finding equipment ...

Steve Baumann, owner of the Vexilar fishing electronics company, keeps a stack of warranty cards on his desk to learn more about his customers. They’re not props. Growing up on a farm in southwestern ...

Vexilar was successful in defending its technology and product against a competitor. © 2025 American City Business Journals. All rights reserved. Use of and/or ...