Execs from Amazon and across the industry weigh in on a key part of the company’s surging ad business as its UnBoxed ...

Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...

Strengths in Amazon DSP, live sports content on Prime Video and budding generative AI tools helped deliver 24% growth in ...

Amazon DSP is letting advertisers get audio spots in front of more ears through an expanded pact with iHeartMedia for ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

The tech giant handily beat Wall Street forecasts, with net sales of $180.2 billion and operating income of $17.4 billion.

The collaboration combines Amazon’s data signals across shopping, streaming, and browsing activity with iHeartMedia’s digital ...

In May this year, Mark Zuckerberg said that he wants advertisers to hand over their bank accounts and walk away. In his ...

On Monday, Amazon announced the launch of location-based interactive video ad units on Prime Video, which will allow small and local businesses to reach their target customer in specific geographic ...

This paradox—positive financials met with a negative stock reaction—stems from mounting concerns over the competitive threat ...