Amazon has been executing on a plan to be No. 1 in a key area of adtech. Industry insiders say it's made gains on rivals The Trade Desk and Google.

Competition is stacked against independent DSPs. But, instead of chasing what competitors already own, TTD can own what they ...

Coventry said Amazon introduced the DSP model locally to build strong, reliable last-mile delivery in Sydney, Melbourne, and ...

Amazon has wrapped its 2025 upfront negotiations, with the company touting "significant growth" across all major holding ...

With more signs of looming Amazon DSP competition for CTV advertising revenues, The Trade Desk, the big independent advertising demand side platform, has seen its stock take another big hit. Mid ...

The deal between Amazon DSP and Disney will allow brands to get insights from "both companies" for improved targeting and business outcomes.

For reference, the ad-tech company reports robust sequential FQ2'25 revenue growth to $694M ( +12.6% QoQ / +18.6% YoY) and ...

WebFX has built a reputation as one of the most data-driven Amazon marketing agencies in the industry. Their approach blends precise PPC management, deep SEO optimization, and conversion-focused ...

While Amazon's demand-side platform (DSP) is not the only media buying platform with access to Roku inventory, it is the only one that can use a custom identity solution to recognize logged-in ...

Why Disney’s Compass seeks true north in data collaboration A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room environments.