At its Unpacked event last week, Samsung took the wraps off the Galaxy S25 lineup and spent a majority of the time talking about AI -- a trend in phone announcements these days. Echoing both Google and Apple,

Samsung Electronics on Wednesday unveiled its newest Galaxy S25 smartphones, powered by Qualcomm's chips and Google's artificial-intelligence model, hoping its upgraded AI features can reinvigorate sales and fend off Apple and Chinese rivals.

Samsung’s new phones will almost certainly be the most popular Android phones of 2025. They’ll probably also be among the best Android phones of 2025. And yet the Unpacked event this week felt like one of the most boring phone

The AI features on Samsung's Galaxy S25 phones uses both on-device and cloud-based AI models, including the touted AI assistant.

Don’t be surprised if the Samsung Galaxy S25’s fresh approach ends up making believers out of the AI agnostics.

At Samsung Unpacked S25, Samsung showed off an AI-curated “Now Brief” that transforms the lock screen into a daily report.

As usual, the Galaxy S25+ is the larger of Samsung’s two standard models, with a 6.7-inch display. By comparison, Google has shrunk things with its Pixel 9 Pro this year, moving down to a 6.3-inch display; you’ll have to opt for the Google Pixel 9 Pro XL if you want the full-sized model.

An exercise in refinement with promise of AI enhancements, the Galaxy S25 Ultra represents the best-of-best Android has to offer in 2025