Premiumisation in kids’ care has moved beyond products to become a lifestyle choice, reshaping how Indian families spend ...
Leading PDX India will be Amaresh Godbole, who has been named chief executive officer of the new entity. In addition, Godbole ...
India ended 2025 with 35M+ smart TV homes, and CTV ad spend is rising fast, attracting budgets from linear TV and mobile as ...
Ads will debut on ChatGPT’s Free and Go tiers as the AI company seeks to fund long-term infrastructure investments ...
Vivek Das, Chief Digital Officer of Madison Media Group, says that the launch of MbrAIn addresses gaps in media planning, ...
From Universal’s stake in Excel to Saregama’s bet on Bhansali, labels are moving upstream—reshaping how content is financed, ...
As part of this deal, Netflix will also license rights to select Sony Pictures Entertainment feature film and television ...
TAG Heuer CEO Antoine Pin has stepped down with immediate effect, the Swiss watchmaker’s parent company Louis Vuitton Moët ...
Astral Adhesives has unveiled a national campaign for its flagship brand, Bondtite Wood Adhesives, titled ‘Lakdi Ka Chumbak’.
The film explores the small, often overlooked moments that make life feel whole: unguarded conversations, shared routines and ...
In the film, Harbhajan takes on the role of a perfectionist teacher running a “Chaanta Class” for students of all ages ...
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