Autonomous AI agents promise scale in B2B marketing, but human oversight remains essential. Learn how marketers can prevent AI hallucinations and maintain strategy, accuracy, and brand integrity.

What are the top challenges teams face when creating, managing, and distributing content? How are they working to improve their content production? To find out, researchers surveyed 434 content ...

Artificial Intelligence - Catch up on select AI news and developments since the workweek ended February 20. Stay in the know.

Some 68% of small business owners expect their marketing budgets to increase this year and 74% expect the time they spend on ...

Catch up on select AI news and developments from the past week or so: OpenAI says ChatGPT ads will start testing soon for free users. OpenAI says it will begin testing ads for ChatGPT users who do not ...

Catch up on select AI news and developments from the past week or so: ChatGPT in-chat apps bring brands directly into AI conversations. OpenAI has launched in-chat apps for brands like Spotify, Zillow ...

Catch up on select AI news and developments from the past week or so: Anthropic debuts Claude Opus 4.6 with multi-agent teams and expanded knowledge work focus. Anthropic launched Claude Opus 4.6 as a ...

Catch up on select AI news and developments from the past week or so: Yelp expands AI features to make local discovery more conversational, visual, and seamless. Yelp's fall product release introduces ...

Catch up on select AI news and developments from the past week or so: MiniMax's new open M2.5 and M2.5 Lightning near state-of-the-art while costing 1/20th of Claude Opus 4.6. Chinese startup MiniMax ...

Amazon announced on Oct. 3, 2016 that the company was no longer allowing incentivized reviews (except for advanced copies of books), effective immediately. Amazon had previously allowed incentivized ...

Career Development - How are content marketing roles changing? Which skills and degrees are employers looking for? Are ...

In the previous article, we described how SaaS and recurring revenue growth does not operate within the traditional marketing funnel, but a more complex, bow-tie model. The Bow Tie model is depicted ...