Greek dairy products manufacturer Fage has added sponsorship of golf’s PGA Tour to its comprehensive portfolio of tennis ...

Gemini, Google’s AI assistant brand, has agreed a lucrative sponsorship deal with the Indian Premier League (IPL) ahead of ...

South Korean media group CJ ENM has retained its exclusive grip on Ultimate Fighting Championship rights in the country for ...

Almost 10 years on from his election as president of Concacaf, it feels somewhat fitting that Victor Montagliani will mark a ...

World Sevens Football (W7F) has made its latest senior appointment with the recruitment of Claire Bloomfield, previously head ...

Two Circles has been brought on board by Squash Media & Marketing (SMM), the commercial entity of the Professional Squash ...

Tenfield, the Uruguayan media rights and production agency, will produce live coverage of matches in the country’s top two football leagues after matching an offer put forth by Argentinian duo DirecTV ...

The world’s top ranked women’s football clubs have seen their collective revenue pass the €150m barrier for the first time, ...

Wearable tech company Whoop has made its first sponsorship move into motor racing, striking a deal with the Scuderia Ferrari ...

A new American football league is to launch in Europe after a group of leading clubs terminated their involvement with the ...

A snap tender for media rights to the Indian Super League (ISL) has been called after a recent unsuccessful process to find a ...

Inter Miami CF continues to refresh its main shirt sponsorship inventory, having revealed Ergo Group as its training kit ...