How much control are we willing to give up for a safer drive? BMW's latest patent raises questions about the future of ...

BMW has announced something pretty big (at least figuratively), it's the iX3, an entirely new EV and the first based on the Neue Klasse concept that the automaker has been teasing for a while. Headed ...

Like you, dear reader, I get tired of hearing about car companies reinventing themselves. The new thing is always labeled as the next best thing, though it so rarely is in practice. But what’s going ...

David Aaker highlights the power of symbols and taglines in branding, using Aflac's duck and BMW's "The Ultimate Driving ...

Few cars in BMW’s lineup combine elegance and power as seamlessly as the 8 Series. With its sleek profile, high-end cabin, and a choice between coupe, convertible, and Gran Coupe body styles, the 8 ...

Just two years after debuting its Vision Neue Klasse (German for “new class”) concept car and about 18 months after giving us our first look at the Neue Klasse styling cues on an SUV, BMW is readying ...

The first variant will be the iX3 50 xDrive, which boasts a combined 463 hp (345 kW) and 475 lb-ft (645 Nm) from its pair of motors. The front axle uses an asynchronous motor, with an electrically ...

In the domestic auto mold industry, Botou has always been an indispensable important base, with its industrial concentration, product richness, quality standards, and industry ranking keeping it in a ...

Larsen & Toubro (L&T) said on Friday that its construction equipment and industrial products design and development vertical ...

This buyer's search for a Toyota Land Cruiser became a masterclass in data-driven negotiation, proving that spreadsheets and a willingness to ship your car are the new keys to unlocking an incredible ...

BMW finally debuts its Neue Klasse EV platform, with a version of its best-selling SUV. BMW’s original Neue Klasse cars of the 1960s and 1970s created the brand we know and love today. Sure, BMW had ...

As the festive season begins today, e-commerce platform JioMart has announced the start of its JioUtsav 2025 with the onset ...