Global, the Media & Entertainment Group, and BMW Group UK have partnered to bring the Global Player app to BMW and Mini ...
BMW Group UK has announced BMW and MINI will become the first automotive brands to integrate the Global Player app ...
Over 180,000 BMW and Mini cars just gained native access to some of the UK’s most popular podcasts and radio stations.
BMW’s globally recognized brand will continue to command pricing power for its electric vehicle ranges despite the rise of digital forward BEV auto OEMs.