Automation can drive PPC growth, but without human guardrails, it chases cheap wins instead of business outcomes.

Oboe’s founders think the answer to both of those questions is no, and their startup is meant to prove it.

YouTube has launched its Premium Lite subscription in India, offering ad-free video playback at a lower price. The plan ...

Master B2B SaaS lead generation with proven top-of-funnel strategies. From Google Ads to content marketing, discover tools ...

AI Max expands Search targeting beyond keywords. See how it stacks up against Performance Max and when it can actually deliver results.

Now in preview: ChatGPT Pulse This is a new experience where ChatGPT can proactively deliver personalized daily updates from ...

If you had invested $10,200 on the day Google first traded publicly and never sold a share, your investment would have grown ...

AI is hailed as a saviour of business and society, but history shows true revolutions unfold slowly, through human ...

It’s slowing becoming clear why Mark Zuckerberg was willing to spend hundreds of millions of dollars to poach AI researchers from rival ...

The Justice Department argued that the best way to address the company’s unfair advantage was to force it to sell off ...

Google Ads can now surface a recommendation to link your unlinked Google Analytics account to your Google Ads account. The neat part is that the linking of your Google Ads and analytics account can be ...