It showcased UniMAC’s commitment to practical tourism marketing, empowered students with leadership and planning skills, and ...

The concept of brand equity, recognizing brands as strategic assets, emerged in the late 1980s, revolutionizing marketing.

The license plate recognition system is based on image segmentation and image recognition theory, analyzing and processing ...

NEW YORK, Sept. 16, 2025 /PRNewswire/ -- Expert Consumers has recognized the Pragmatic Institute Product Management Certification as the top training program for 2025, highlighting its practical, ...

SARS has moved to clarify its position on social media influencers in the country, and how its new categorisation of the ...

To address this challenge, Cyberknight has signed a distribution partnership with Advenica, a Swedish leader in high-security ...

Muscat – In a landmark move that redefines the future of digital advertising in the Gulf, Omantel has partnered with Publicis ...

If dynamic pricing is indeed to become more commonplace, clear communication should be considered the first port of call, whether that involves educating consumers on the fluctuations in pricing, or ...

But you don’t need any of that to get into the seven-figure club. You can chart a course to the $1 million milestone by simply focusing on three essential numbers. Here’s a closer look at these ...

Learn the core practice of dividing a broad market into distinct subsets of consumers based on shared characteristics.

Most companies base their market segmentation on available fields in their CRM, their clients' purchase history, or other digital behaviors identified within their business. Those with marketing ...