Launching a new device, like a much-anticipated smartphone, is a massive undertaking. While many consumers see stylish marketing and ad campaigns in the months and weeks leading up to the launch date, ...

Apple's rumored new iPhone 17 Air model has entered the new product introduction phase (NPI) at Foxconn, according to supply chain sources (via DigiTimes). The NPI phase transitions a product from ...

Syndigo, a global leader in end-to-end Product Experience Management (PXM) solutions, today announced a strategic partnership with Thrive Market, the online membership that makes healthy living easy ...

Retailers rely on their ability to bring new products to their customers as a key competitive advantage, but the new product introduction process can be frustratingly slow. Often that’s because ...

Oliver will be focused on driving business process improvements, digital transformation, new product introduction and optimising operational efficiency as Velocity builds on the high levels of growth ...

Tour validation" has been a staple of Titleist’s product introduction process for decades. That makes the introduction of 10 new Scotty Cameron putters at this week’s Sony Open in Hawaii not only ...