SPRINGFIELD — In an effort to create a unified message, Springfield College is adopting a new logo that showcases its rich heritage, academic offerings and commitment to community service. In ...

SPRINGFIELD, Mass. (WWLP) – You might be noticing a change to the Springfield skyline soon. Tower Square will soon feature the name and logo of Wellfleet. Wellfleet is an insurance company owned by ...

For the first time in a quarter century, Springfield Public Schools has a new logo. The image is an open, blue door. The visual brand, a symbol used to promote public identification, was revealed to ...

The Springfield Convention & Visitors Bureau has a new logo and communications strategy for marketing the city as a travel destination. The new logo features an outline of the state's boundaries with ...

SPRINGFIELD — MGM Springfield unveiled a new logo this week it is using for shows at Symphony Hall, a venue it began managing in February. The new logo combines the letters "S" and "H" with pillars ...

The Springfield Falcons were part of the AHL’s restructuring for the 2015-16 season and will have a new affiliate in the Arizona Coyotes. Now if only we could get them to go back to the blue and white ...

The AHL’s newest team has a name. The Springfield Thunderbirds unveiled their moniker and logo Wednesday, and will take the ice this coming season. The Portland Pirates relocated to Springfield after ...

A summer collegiate baseball team based in Springfield has rebranded, paying homage to the city’s World War II history in its new name and logo. The Champion City Half Trax, formerly Kings, have been ...