In a creative fusion of athletic prowess and viral fame, McNeese State’s high-flying forward Christian Shumate prepared to ...

Auburn and Duke vs. Houston in the 2025 Men’s Final Four. It’s become a growing trend in college hoops this season — a team’s ...

The NCAA men’s and women’s basketball tournaments reach their climax this weekend, with the men’s Final Four tipping off in ...

Amir Khan, McNeese State basketball’s student manager, has new NIL deals after his star turn in this year’s NCAA Tournament.

Welcome to another edition of The Layup Drill. In this month’s edition, we write about MLB starting its season in Japan, the Aura taking over March Madness, and a figure skater returning to form.

STAMFORD, Conn., April 02, 2025 (GLOBE NEWSWIRE) -- SponsorUnited, the leading global sports and entertainment sponsorship intelligence platform, today released its 2024-25 NIL Endorsements Report.

Column: Following the viral success of McNeese State University basketball team's student manager Amir "Aura" Khan, staff writer Amara Bullard reflects on her experience being a student manager for ...

The national frenzy around McNeese State University men's basketball team student manager has culminated with the ...

Led by seniors at Indiana University, Glacier Marketing Group is innovating the NIL game during the year's biggest sporting ...

NCAA’s March Madness, long known for its incredible upsets and thrilling Cinderella stories, wasn’t living up the hype. In ...

Amir “Aura” Khan has become one of college basketball’s most hyped individuals, showing that influence extends beyond players ...