As part of INMA’s Young Professionals Initiative, we are featuring the winners of our fifth “30 Under 30” award. Today’s ...
To drive subscriptions for its OTT platform, Prothom Alo enlisted the help of Allen Swapan, a notorious gangster from its ...
To generate engagement amongst both subscribers and non-subscribers, Bild developed the Fame Fighting event, which saw celebrities and influencers battling it out in the boxing ring.
Rather than addressing the broad societal implications of AI, Schibsted has chosen to focus on how these changes will most ...
Subscription-first publishing is growing, but ad-based models have not completely disappeared, and many successful media ...
How Politiken is measuring newsroom success with their data insights dashboard is the focus of an INMA Newsroom Transformation Initiative Webinar featuring Troels Behrendt Jørgensen, digital director, ...
How Dow Jones is reshaping their approach to growth for a new era is the focus of an INMA Readers First Initiative Webinar featuring Sheryn Weiss, chief marketing officer at Dow Jones and The Wall ...
You can see the article here. It’s still very much an article, but it’s moved from a static article page with embellishments such as photos and videos to something much more dynamic. It is an article ...
During this week’s Webinar, Jovan Protić, vice president of the management board at Ringier Axel Springer in Poland, shared insights into discussions that were held during the World Economic Forum in ...
During this week’s Webinar, INMA members heard from Torry Pedersen, a special advisor for Schibsted, former CEO of VG, and chairman of the board at Digital Insights, who shared his observations on ...
Lessons from the world's subscription masters is the focus of an INMA Readers First Initiative Webinar featuring Robbie Kellman Baxter, a renowned subscription expert and author with a track record of ...
As the social media landscape continues shifting, news media companies often find themselves scrambling to find new ways to effectively reach audiences. At The Irish Times, that led to going all in on ...