Next we come to a David vs Goliath-style clash of similar logos within the same sector: Seattle-born, global coffee giant ...

A brisk look at the iconic U.S. brands, from jeans, jets, tech, and credit, that helped define how America lives, buys and ...

Even though these popular restaurant logos are instantly recognizable, you might not have spotted some of the hidden meanings ...

Many of the world’s most famous logos contain hidden symbols, messages, and visual tricks that most people never see. This video breaks down iconic brand designs to reveal the subtle details and smart ...

The new BMW roundel debuted on the iX3 EV SUV, and it'll be introduced on other models starting next month.

You see these companies' logos every day, but do you ever really think about what they mean? While the logos might seem arbitrary to a casual onlooker, they actually have a lot of research put into ...

Strong brands don’t just happen by accident. They don’t win trust and loyalty overnight; branding takes years and years, if ...

The oldest car brand on this list once had a badge design that could give Jack Daniels a run for artistic design.

Smithfield Foods acquires the iconic Coney Island hot dog brand, ensuring the survival of a century-old American culinary institution.

Adidas is one of the most popular sportswear brands in the world, but many people don't know the hidden meaning behind the ...

We've rounded up watchmakers from around the world that are doing things a little differently ...