Thunder guard Shai Gilgeous-Alexander unveiled his new Converse shoe, The Shai 001, ahead of the NBA All-Star weekend in San Francisco.

This special edition "Black Label" shoe is being released with nine other basketball sneakers as part of NBA All-Star Weekend ...

Ahead of his appearance in the 2025 NBA All-Star Slam Dunk contest, Milwaukee Bucks forward Andre Jackson Jr. has landed a shoe deal. The deal is between Jackso ...

"Fashion, style, sneakers and culture all move in a cycle, and it's time for basketball shoes to come back into the forefront ...

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Jalen Williams has a comfortable-in-his-own-skin confidence that helped turn him into an All-Star. Here's the story behind the OKC star's evolution.

To join in on the NBA All-Star Weekend hype, Adidas is dropping a new colorway of its best modern signature basketball ...

Anthony Edwards doesn’t consider himself a superstar.

Dawn Staley got a surprise gift from Las Vegas Aces center A'ja Wilson, with the South Carolina coach receiving black Nike A'Ones from her former star player.

Despite battling many injury issues, Ja Morant has played a huge part in this season’s success. This comes following the ...