Reporters still trek through politically competitive neighborhoods to interview voters. But quantitative political journalism has become increasingly predominant.
The creators and cast of the new CBS comedy, DMV, reveal how they’re finding the extraordinary — and hilarious — in the most mundane government office.
Andy Jones, VP broadcast and CTV at Pubmatic, tells TVBEurope how the pace of change in media and entertainment makes the ...
Hisense, Toshiba and other leading OEM native Smart TV inventory exclusively available for programmatic activation in Nexxen DSP, with further ...
Using in-lab eye-tracking and brand recall surveys with 100 Smart TV viewers, the study found that Teads’ CTV HomeScreen ads outperformed traditional skippable formats, with 3D ads capturing attention ...
If you read the latest analyst forecasts or industry headlines, a clear narrative emerges: programmatic is taking over connected TV. The reality is more ...
AI is actively redrawing the boundaries of digital media by reshaping how users find information and how advertisers build ...
Advsr AI Spotlight Highlighting notable AI moves at the intersection of strategic operating companies and emerging startups.
Dentsu announced a partnership with Index Exchange, an independent supply-side platform (SSP), and Chalice AI to bolster the agency’s NextGen initiative, a company-wide transformation meant to evolve ...
Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, released the Q2 2025 Global Connected TV (CTV) Ad Supply Chain Trends Report. The report ...
The Trade Desk TTD stock has tumbled 28.1% in the past three months, and closed last session at 52.03, way below its 52-week high of 141.53. This has left investors wondering whether the pullback ...
Rakuten TV, the European streaming platform, has revealed findings from its survey, A Clearer Picture, exploring UK advertisers’ current views on media investments in CTV. The study found that 97 per ...