Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don't seem to matter, new study finds.

Amazon, the third-largest digital advertising platform behind Alphabet and Meta, is extending its ad technology to other retailers – a move that could significantly reshape the retail media landscape.

Curate for Commerce and Sponsored Promotions by Brands (SPB) can help you reach shoppers across retail media networks.

Stay ahead with insights to enhance mobile performance, achieve content parity, and create a seamless user experience.

The Daily Listen is are 5-minute or less episodes that show up on your Google home page in the Google iOS or Android app. It ...

Meta's 2023 implementation of 'guardrails' for high-spending advertisers raises concerns about fairness and transparency.

You can now run controlled experiments to reallocate budget to Performance Max campaigns for optimized performance.

Microsoft reverts to an older AI model after failing to deliver higher quality AI-generated images more quickly via Bing Image Creator.

Struggling with automated bidding on Google Ads? Learn practical insights to improve campaign performance and control costs.

Reddit's new tool and ad format provides a new type of access to authentic conversations among the platform's 100 million daily active users.

Google seems to have removed ad scheduling for Smart Bidding campaigns, limiting advertiser control, sparking debate in the ...

What's next in B2B advertising? Dive into Google's market shifts, LinkedIn’s UX improvements, Reddit’s testing advancements, and more.