Want to know if you should use Facebook ads cost caps? There are advantages to using cost caps on Facebook... But there can also be significant disadvantages that may mean you don't want to use cost caps with your Facebook ads. In fact, there are scenarios where Facebook cost caps can really hurt your Facebook ad results. In this video I explain the pros and cons of Facebook ads cost caps... How to add cost caps to your Facebook ad campaigns... What type of cost cap you should use... And when yo
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